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Wine & Spirits

art director

Led multi-channel creative marketing campaigns spanning print, digital, and in-store activations. Spearheaded the launch of the Center 38 North Cabernet Sauvignon line, exceeding sales targets and garnering acclaim from industry publications including Wine Business and Wine & Vines. Designed engaging in-store posters for spirits brands like Luksosowa vodka, incorporating playful potato-themed visuals that drove notable social media engagement. Produced truck wraps, pop-up displays, web banners, print ads, and postcards while collaborating closely with photographers, web developers, and influencers to amplify campaign reach and effectiveness.

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