Fletcher Knight
Agency Art Direction & Client Communications
Served as Senior Art Director at Fletcher Knight, leading graphic design and art direction for agency branding and client communications across healthcare, consumer, and wellness sectors.
Overview
Agency environments require speed, consistency, and adaptability across multiple clients, industries, and timelines.
Business Challenge
Applied structured design systems and repeatable frameworks to support efficient execution while maintaining creative quality.
Design Approach
Led art direction and graphic design for branding, packaging, and campaign initiatives.
Established visual standards to improve consistency across client work.
Collaborated with strategy, account, and production teams.
Mentored junior designers to elevate overall design quality.
Execution
Improved creative consistency, reduced revision cycles, and supported faster delivery across accounts.
Outcome
Role
Senior Art Director / Graphic Designer
Mt Dew Label Design
Mt Dew Label Concepts
16 Handles Newspaper ad
Rico Monaco Band Tour Logo
Rico Monaco Band Island Tour Merch
Colgate Adcepts
Smithwicks Promotional Poster
Standard Iron Ads